Due South Ice Cream is for the love of all things joyful and uncomplicated. It’s about a time in our lives, past or present, where we just do something wholesome. The ice cream is classic and creamy; made with real dairy from Tasmania, no artificial colours, flavours or preservatives.
Natural metropolitan colouring is suggestive indicative of the product’s real ingredient flavouring and a clear-to-read san serif with a contrasted font anatomy speaks of regal elegance. A joyful and uncomplicated characterisation of an authentic classic in the making.